Weekly Content Planner Guide
Table of Contents
On a latest LinkedIn poll I asked:
“How considerably in advance do you normally plan your content marketing?”
The success are:
Apparently, more than 50 percent of the respondents planned content material a week in advance or significantly less.
Perfectly performed, to the individuals who approach Month-to-month (27%) or Quarterly (21%)!
But for the rest, how about we consider a child move and start out generating reliable programs ‘weekly’?
I basically experience that weekly programs have a very excellent cadence to them. When you system far too considerably forward, like 12 months, you often need to alter the strategy various occasions alongside the way.
To enable out, listed here is a Weekly Material Planner device that I have adapted and come across extremely practical.
Get immediate accessibility to the Weekly Information Planner (PDF). It is a cost-free obtain (opt-in demanded).
I also recorded this teaching video on LinkedIn Live to clarify how I pick out to use the planner. You ought to locate it helpful.
There is a ‘box’ for morning, lunch, afternoon, and evening for all 7 days of the week. However, I propose aiming for regularity alternatively than filling in just about every square.
Personally, I like to color in the packing containers exactly where I have a ‘live’ determination, for instance, a team coaching simply call, online workshop or virtual keynote.
The other containers have a bit extra adaptability but once they are crammed in, I desire to dedicate to them.
You can also look at this instruction in our Mini-Instruction segment.
PS. When you’re ready, here are 6 approaches we assist consultants & advisors improve:
1. Website System Planning Template (PDF). Our flagship 1-webpage device we co-developed with David Meerman Scott. It’s been downloaded around 1 million occasions and featured on Forbes.
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6. Let’s brainstorm how to fill your marketing funnel. DM the word “INTERESTED” via Messenger or book a 20 min slot to talk on Zoom.
Content Marketing Sales Funnel
Your content marketing sales funnel is all about getting people to know, like and trust you by nurturing them with the right information at the right time.
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