Putting the ‘Digital Version of You’ to work
Table of Contents
Who’s obtained the superior perform ethic in your business…
‘You’ (ie. in authentic everyday living) or the ‘digital edition of you’ (ie. on line)?
I posed this dilemma at the latest AREC conference.
If most of your prospecting, advertising and marketing and lead technology action is executed in “real life” and in “real time” by “you” (ie. in encounter to experience or Zoom conferences or on the telephone) then you are leaving a huge opportunity on the desk.
Why?
Simply because the ‘digital edition of you’ can be accomplishing the lion’s share of the weighty lifting and no cost you up for the for higher-value things!
If there is no ‘digital variation of you’ then when you’re not performing, nothing at all is taking place.
How do I generate ‘digital you’?
If you can just take the IP, expertise and insights from your head and bundle them up as material like videos, experiences, electronic mail collection, paperwork and articles or blog posts, then the ‘digital edition of you’ is unleashed to get the job done 24/7 even although you are on vacation, asleep or shelling out time with household.
**For the file, “real time, genuine life” input from the genuine you is extremely significant especially when it arrives to closing specials and building individual connections. So save that valuable time for the significant-price, significant-stakes interactions!
If “digital you” doesn’t exist or isn’t pulling its pounds, you are creating it a lot more challenging for you, and your possible customers to get to know, like and belief you.
“Digital you” has the capability to outwork the “real life you”.
Additionally ‘digital you’ will help you in so numerous approaches, so I inspire you to contemplate how you can:
unpack your IP, expertise and insights and
package deal it up so that it supports your advertising, guide gen and sales efforts.
Transform your IP and know-how into digital belongings like:
Videos, webinar recordings, proposal stroll throughs, article content, templates, e mail collection, teaching classes and many others.
Each electronic asset you create is an option to put “digital you” to perform!
I’m curious does this notion resonate with you?
(Be sure to enable me know in the responses)
Information Advertising Revenue Funnel
Your articles promoting profits funnel is all about acquiring individuals to know, like and have confidence in you by nurturing them with the suitable details at the proper time.
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